Crisis communications media scrum

It takes 20 years to build a reputation and five minutes to ruin it.” Warren Buffet

your reputation is important
protect it now

We help you to prevent reputational risks becoming a crisis.

Stuart Bruce Associates helps you protect and defend your reputation.

We are a public relations consultancy specialising in crisis communications and reputation management.

We help companies, organisations and individuals.

Your reputation is more at risk than ever, as in the digital and social media era, the news can quickly spiral out of control.

Stuart Bruce, PR Futurist - crisis communications and reputation management expert
Media interview photo

You can’t build a reputation on what you are going to do.” Henry Ford

The most successful crisis communications is for the crisis you’ve never heard of

We help you to stop your issue becoming a crisis.

Crisis prevention

We help you to identify and reduce reputational risk and prepare crisis communications plans to ensure you’re ready to face the worst issues and threats.

How we help you plan

The best time to manage a reputational crisis is before it starts. We help you to identify the reputational risks to reduce or eliminate the risk of them creating a full blown crisis.

We help you to create, review, test and improve your crisis communications plans and preparedness.

Crisis management

We provide a full crisis communications management service to support you and your team in managing challenging crises.

How we help you manage

We can be at your side every step of the way to reassure, guide and assist. We have an experienced team of crisis specialists, from journalists to social media experts.

Our global team of associates is hand-picked for every project to provide you with the expertise you need.

Crisis training

We provide crisis communications training, from creating crisis communications plans through to media training and realistic crisis simulations.

How we help you train

We provide face-to-face and remote training all over the world. Our bespoke crisis communications planning workshop has helped hundreds of organisations prevent and prepare for crises.

No plan survives contact with the enemy, so we run realistic crisis simulations to robustly road-test your plan. Our media trainers prepare your spokespeople for the most difficult interviews.

BBC News
CNN
Al Jazeera
France 24
PRWeek
The Guardian
The Sun
BBC News
P&O Ferries’ job cuts a ‘PR disaster’, say experts
“It’s the worst example of how to treat employees I’ve seen in more than 30 years of doing crisis communications,” says Stuart Bruce, who advises companies on their PR strategy.
Online reputation management

Google is the world’s biggest reputation management engine.” Richard Edelman

online reputation management

When you’re facing a social media storm and internet searches reveal the worst, we can help.

We’ve worked with some of the world’s biggest brands

SCM
Google
FIFA
HSBC
IATA International Air Transport Association
Zurich
Rolls-Royce
Sellafield
Sony
Woodside Energy
Tourism Ireland
Cabinet of the Ukraine Government
Carlsberg
Bank of England
Royal Bank of Scotland
UK Sport
Cabinet Office
Unilever
PA Consulting
The Thinker

reputation insights

Our founder Stuart Bruce started one of the world’s first PR blogs in 2003. He has published hundreds of articles, which are often quoted by the media and academics.

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